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Sára Goldbergerová
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17. February 2020

The Real Estate Market Through the Eyes of Svoboda & Williams for the Fourth Time

The Svoboda & Williams real estate agency has published its fourth Market Report, which analyzes the situation in the premium segment of the Prague residential real estate market in the second half of 2019. The most significant event of the previous year was Svoboda & Williams’ expansion to the Slovak market, and so this issue has a Czecho-Slovak theme and is published for the first time in Slovak.

The analysis contained in the Market Report is based on data from the sales and rental transactions conducted by Svoboda & Williams. Complemented by sales data obtained from the Cadastre of Real Estate with parameters that correspond to the portfolio of Svoboda & Williams, a comprehensive overview of sales and rental prices on the Prague premium residential market has been created. The Market Report also summarizes the events on the Prague real estate market, placing it within the context of the domestic and international economy. On the occasion of Svoboda & Williams’ entry on the Slovak market, the topic of the report’s Focus section this time is Bratislava.

In the second half of 2019, Svoboda & Williams recorded the following trends in the premium property segment:


- Rising demand from investors is putting pressure on property prices, causing them to increase 

- Rising construction costs and premium standards of completion lead to an increase in prices in the premium real estate segment 

- The average achieved price per sq. m. of the properties monitored by Svoboda & Williams had a year-on-year increase of 3%
- The number of projects whose construction began in 2019 rose by 102%


- The supply in the premium segment remains stable, it only decreased in the segment of more affordable apartments

- Demand weakened slightly due to tenants’ lack of motivation to move 

- Increase of the short-term rental offer

An integral part of the Market Report is also a detailed analysis of sales and rental prices on the Prague premium residential market. It is based solely on data from realized, not asking, prices. Svoboda & Williams therefore created the Rental Price Index of S&W + VŠE analytical tool in cooperation with the Faculty of Informatics and Statistics of the University of Economics in Prague.

Svoboda & Williams Market Report | H2 2019 download (pdf)

Rental Prince Index of S&W + VŠE (pdf)

Overview of all Market Reports published so far.

The Real Estate Market Through the Eyes of Svoboda & Williams for the Fourth Time

31. January 2020

Svoboda & Williams to Support the Cultivation of Wetlands in the Popický Pond Area

February 2nd is World Wetlands Day. To celebrate this occasion, the Svoboda & Williams real estate agency decided to support the Wetlands Association, which has long been involved in soil water retention and the protection of endangered species, especially amphibians. The donated amount will be used for the cultivation of the Popický Pond area, where, thanks to the association’s efforts, the population of several rare species, such as the northern crested newt, the European tree frog, the moor frog, and the common spadefoot, has made a comeback.

The Wetlands Association focuses on both waterlogged and humid areas as well as drainage sites where newly created wetlands can bring back biodiversity. Wetland habitats are an integral part of the water cycle in our ecosystem. Compared to man-made reservoirs, they retain many times more water in the soil and in the landscape, have a positive impact on the climate due to the large amount of vapor they release, and they also cool down the surrounding area. All of these natural processes help lessen the impacts of climate change. Wetlands are also a refuge for many engendered animals and plants. However, due to irresponsible agricultural activity, surface drainage, the straightening and deepening of riverbeds, and the construction of water reservoirs, they are becoming increasingly vulnerable every year.

The protection and care of the Popický Pond area was started in 2010. To date, the pond and its surroundings have gone through significant changes that have contributed to the return of its biodiversity and successful water retention in its soil. At the same time, the number of amphibians has increased dramatically. Besides the large number of pool frogs, the population of the European tree frog and smooth newt has also gone up. The last species that has been identified there is the rare and endangered northern crested newt. An important biologically diverse site was created, which benefits us all. Svoboda & Williams is happy to contribute to its future development.

Svoboda & Williams to Support the Cultivation of Wetlands in the Popický Pond Area

16. January 2020

New Faces at Svoboda & Williams

The Svoboda & Williams team has grown by several members since the start of the latest decade. Lukáš Podaný is our new Executive Manager, and the marketing, residential sales, commercial leasing, and financial departments have all added new faces.

Lukáš Podaný, a graduate of the Czech Technical University in Prague, was hired in the fall as Svoboda & Williams’ Executive Manager. He has thus far spent most of his professional career as a project and process manager in various manufacturing, marketing, and IT companies. Lukáš also spent time working in Paris and Brisbane, and speaks French and English fluently.

The marketing team gained two new members at the beginning of the year. Miroslava Filová is the new Copywriter & Marketing Specialist for Slovakia. She is currently completing a master’s degree in Romance Studies at the Faculty of Arts of the Charles University and is a fluent speaker of English and Spanish. Martina Matiová is now in charge of project management. She studied psychology at the University of Sts. Cyril and Methodius in Trnava, and speaks English at an advanced level. Martina previously worked in marketing and as a copywriter.

In November, the residential sales teams in both Prague and Brno acquired new colleagues. New Sales Representative Serafima Nekovářová joined the Prague team. She studied communications and human resources at the University of Economics and Management Prague and used to work as a Front Office Supervisor in a premium hotel. Besides being fluent in Czech, Serafima also speaks Russian and English. Our Brno branch welcomed new Sales and Letting Representative Lenka Řičánková, a graduate of the Prague DesignŠkola, where she specialized in interior design. She also has prior experience as an investment specialist at the ČSOB bank and as a producer. Lenka has a good command of English, German, and French. Residential Rentals also has a new colleague. New Letting Representative Karel Honyš is currently finishing his degree in financial engineering at the University of Economics, Prague. Before joining Svoboda & Williams, he worked for the KMPG and Accenture consulting firms.

Martina Vorlíčková, who has a master’s degree in accounting and financial management from the University of Economics, was hired as our new financial manager at the beginning of the year. She previously worked as a financial analyst for Accenture and also has experience in property management. At the same time, Kateřina Burešová joined Svoboda & Williams as a Flexible Workspace Consultant in the Commercial Leasing Department. She is also working on completing her master’s degree in andragogy at the Palacký University Olomouc. Kateřina speaks English fluently. Not quite a new face at Svoboda & Williams since she worked in the past in the Commercial Leasing Department, she also has experience in HR from her time in Škoda Auto.

New Faces at Svoboda & Williams

29. November 2019

Svoboda & Williams Wins Best Local Real Estate Agency Category at the CIJ Awards 2019

The Svoboda & Williams real estate agency won the Best Local Real Estate Agency category at the 19th CIJ Awards Czech Republic. The awards ceremony took place on November 28th at the Slovanský dům in Prague.

The prestigious CIJ Awards Czech Republic are annually presented by the Roberts Publishing Media Group, s.r.o., a publisher of printed and online news covering real estate business in the region of Central and Southeastern Europe. Like every year, the aim of the CIJ Awards was to draw attention to exceptional projects, companies, personalities, transactions, and marketing campaigns from the world of real estate.

At this year's 19th annual CIJ Awards Czech Republic, companies competed in a total of 32 categories. The awards ceremony took place on November 28th, 2019, at the Slovanský dům conference hall in Prague. "I would like to thank the entire Svoboda & Williams team, our clients, and everyone who voted for us this year. We have had another great year—among other achievements, we successfully expanded to Slovakia," said Prokop Svoboda, Managing Partner at Svoboda & Williams, upon winning the prestigious award.

Svoboda & Williams Wins Best Local Real Estate Agency Category at the CIJ Awards 2019

26. November 2019

Trio Harrachov: Construction of the Cecílie Apartment House Is Almost Complete

While construction began on the second phase of the Trio Harrachov project at the end of the summer, the first mountain residence—Cecílie—will be ready soon. Currently, only 4 apartments remain for sale.

Clients can now view the layouts and vistas offered by the individual apartments, and take in the unique atmosphere of the Krkonoše Mountains and the bubbling stream nearby. No further construction is planned in the vicinity, and so future owners will be able to enjoy undisturbed peace in their alpine homes.

Please contact our office to schedule an appointment.

More information on the Trio Harrachov project.

Trio Harrachov: Construction of the Cecílie Apartment House Is Almost Complete

24. November 2019

The SVOBODA & WILLIAMS CUP 2019 Generated CZK 265,100 in Support of the Tereza Maxová Foundation

As usual, the SVOBODA & WILLIAMS CUP tournament took place in UNYP Aréna – Podvinný Mlýn. A total of 12 teams representing the leading companies from the world of real estate participated in the charity futsal competition. The winner of this year’s cup is the Czeck Sport Media team. The tournament raised CZK 265,100 in support of the Tereza Maxová Foundation. The amount was symbolically handed over to Terezie Sverdlinová, the director of the foundation, and Renata Langmannová, ambassador of the TERIBEAR project.

This year, the teams that participated in the SVOBODA & WILLIAMS CUP were from the 108 AGENCY, Accolade, Albatros design, Czech Sport Media, CAPEXUS, CBRE, Colliers International, CPI Property Group, CTP Invest, JLL, and Mint Investments companies, together with Svoboda & Williams, organizers of the event. This year, the cup went to Czech Sport Media, whose team defeated CBRE, who took home the silver medal. The bronze went to Svoboda & Williams. The best player of the tournament award was given to Simona Šedivá from CBRE. The best goalkeeper of the tournament award went to Daniel Sládek from Czech Sport Media.

Thanks to the voluntary contributions from the participating companies and profits from the sale of tickets to the charity raffle, this year’s SVOBODA & WILLIAMS CUP managed to raise a record CZK 265,100, exactly CZK 12,268 more than last year's record-breaking amount. The entire amount will go to the Tereza Maxová Foundation, which has been helping disadvantaged and abandoned children by enabling them to grow up in loving families since 1997.

The Tereza Maxová Foundation used last year’s proceeds to support two organizations: the Lata project, which helps socially disadvantaged children, young people, and families overcome difficult situations and focuses on the prevention of social exclusion, and the Rozum a Cit non-profit organization, which supports Czech foster families primarily through various therapeutic activities.

Just like last year, the organizers managed to create a relaxed social event for the whole family. As always, there was something in store even for the tournament’s youngest fans, and refreshments were provided by Prague Catering. The main prizes of the charity were two vouchers for accommodation in an apartment in Masarykova N°30 in Brno, and a voucher for renting a car for the weekend from the Invelt company worth CZK 7,500.

Raffle prizes for the participating teams and fans were kindly donated by the tournament’s sponsors: Invelt, Aqua Angels, Prague Chocolate by Steiner & Kovarik, Iyengar Yoga Institute Prague, Imago Mundi, Prosek Bobsleigh Track, JV Classics, Hotel Dolce Vita, Pizza Nuova by Ambiente, ORGANICS by Filip Gregor, Mooq, Luxury Dry Cleaning, La Cave D’Adrien, Chateau Dobříš, Masarykova N°30, Belsport, jsem/Lenka Štěpánková, and Wolfgang Store.

Czech Sport Media helped organize the tournament.

Download the complete results.

The SVOBODA & WILLIAMS CUP 2019 Generated CZK 265,100 in Support of the Tereza Maxová Foundation

22. November 2019

The Feelhome by Svoboda & Williams Branch in Bratislava Was Ceremonially Opened

The ceremonial opening of the Feelhome branch, located in the modern Slnečnice neighborhood, took place on Thursday, November 21st. Invited guests had the opportunity to personally meet members of the Slovak and Czech teams of Svoboda & Williams and explore the stylish space designed by Atelier SAD.

The ceremonial opening of the Feelhome branch consisted of an afternoon cocktail event with representatives of the leading investment companies, Slovak developers, members of partner companies, and selected clients in attendance. The Slovak team of the Svoboda & Williams real estate agency presented the concept of the Feelhome brand and spoke about the opportunities created by this renowned real estate agency’s entry into the Slovak market.

The Feelhome branch selected the large district of Slnečnice, which is being built in a new part of Petržalka, as the location of its office. Clients can stop by weekdays from 9:00 a.m. to 5:00 p.m.

The Slovak version of the Feelhome website.

The Feelhome by Svoboda & Williams Branch in Bratislava Was Ceremonially Opened

13. November 2019

The First Apartment Owners in the Orelská 13 Residence Have Started to Settle in

Things are moving forward this fall in the elegant Art Nouveau Orelská 13 residential project. At the beginning of October, the central boiler with accumulator was put into operation and work on the common areas is now almost finished. The residence has also welcomed its first residents.

The Orelská 13 residence consists of 19 units, most of which are for sale in a state of white walls. This means that clients can create a home according their tastes and wishes. Several apartments are already finished and the building’s first apartment owners are gradually settling in.

From the first phase, there are still 5 vacant units left. In the second phase in spring 2020, another 4 units will go on sale. Please contact our office to schedule a viewing.

More information on the Orelská 13 residential project.

The First Apartment Owners in the Orelská 13 Residence Have Started to Settle in

11. November 2019

Svoboda & Williams Expands to Slovakia

Svoboda & Williams, a renowned real estate agency with Czech roots that has been active on the domestic real estate market for almost two decades, started offering its services in Slovakia this spring. The agency is the exclusive affiliate of Christie’s International Real Estate for Slovakia. This prestigious global network offers properties in the most sought-after locations worldwide.

Czech real estate agency Svoboda & Williams, founded by Marion Williams and Prokop Svoboda, early on established itself as the dominant player in the domestic premium real estate segment. Its reputation is founded on a progressive marketing philosophy and the high quality of its services and portfolio. In 2017, the agency became the exclusive affiliate of Christie’s International Real Estate for the Czech Republic and Slovakia. “The license we received from Christie’s was the immediate impulse for our expansion,” explains Prokop Svoboda, owner of Svoboda & Williams. Another important factor was the high level of interconnection between the Czech and Slovak markets. “In recent years, investors we cooperate with in the Czech Republic, many of them from Slovakia, have often encouraged us to extend our services to the Slovak market,” says Prokop Svoboda. Svoboda & Williams is expanding to Slovakia at a time when the country is undergoing an unprecedented real estate boom caused in part by low mortgage interest rates. Every quarter, the prices of Slovak properties set new records.

Alongside Svoboda & Williams, which focuses on premium properties, the agency is also expanding the Feelhome brand to Slovakia in order to offer high quality apartments and family houses in the mid and lower price ranges. Properties at the proverbial tip of the real estate iceberg will carry the prestigious Christie’s International Real Estate label. “Our cooperation with Christie’s International Real Estate, which is owned by the legendary auction house, offers Slovak premium property owners the opportunity to present their homes and apartments within the context of a brand with an esteemed international reputation and will therefore help them reach investors all over the world. Slovak buyers will have easy access to luxury properties in the most attractive locations worldwide,” adds Prokop Svoboda.

JUDr. David Martan RSc., who has over 15 years of experience on the Slovak market and has worked on a number of successful real estate projects, will head the Slovak branch of Svoboda & Williams. David Martan is a lawyer and holds the title of RSc. (Real Estate Consultant), which is the highest level of real estate education that one can achieve. “We offer Slovak clients the added value of distinguished brands and the know-how of an established real estate agency combined with our expert knowledge of the market. We have put together a team of real estate experts who will work in the Bratislava branch. Negotiations with property owners and local developers are under way,” stated David Martan. Svoboda & Williams will offer its services to those interested in selling, buying, or renting properties, as well as to developers. The agency’s own marketing team creates a comprehensive marketing strategy and the project’s visual identity, which it then communicates through Svoboda & Williams’ marketing channels and through the purchase of advertisements.

The Bratislava branch of Svoboda & Williams is located in Old Town on Ventúrska 12. You can find the Feelhome brand in the new Slnečnice neighborhood, which is being built on the right bank of the Danube River at the edge of Petržalka, on Zuzany Chalupovej 10B. The Feelhome office is also open weekdays from 9:00 a.m. to 5:00 p.m.

The Slovak version of the Svoboda & Williams website.

Svoboda & Williams Expands to Slovakia

11. November 2019

Svoboda & Williams Opened Its New Feelhome Branch in Bratislava

The Svoboda & Williams real estate agency is bringing its Feelhome brand to the Slovak market. Feelhome features properties from the lower and mid-priced real estate segments. The Bratislava Feelhome branch, which opened its doors in October, is located in the new Slnečnice neighborhood, the largest residential project in Slovakia.

The Feelhome brand offers apartments and family houses for sale and rent with affordable prices, yet still with the same high standard of services that clients have come to expect from Svoboda & Williams. Feelhome’s selection of properties, which currently consists of apartments and family houses for sale and rent in Bratislava and other attractive locations in Slovakia, comes with the experience of a renowned real estate agency with its own unique style of communication.

The Feelhome office in the stylish Slnečnice neighborhood on the right bank of the Danube River where Petržalka ends was designed by the SAD atelier. Slnečnice has the vibrant atmosphere of a modern neighborhood with everything that this entails: residential housing, public spaces, and greenery. Upon completion, almost 9,000 residents will call it their home. “Thanks to the gradual development of affordable and comfortable housing in Slnečnice with urban features yet close to nature, we could not have found a better place to fit the brand concept of Feelhome,” says David Martan, head of the Slovak branch of Svoboda & Williams.
Feelhome’s address is Zuzany Chalupovej 10B. It is open for clients every weekday from 9:00 a.m. to 5:00 p.m.

The Slovak version of the Feelhome website.

Svoboda & Williams Opened Its New Feelhome Branch in Bratislava

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