IKEA

All of the furniture available at IKEA is designed by IKEA designers and produced in factories in Sweden. In 2005 IKEA addressed four dozen unknown designers to design new products for the company that would not only fulfill the principles of low prices and easy transport, but would at the same time bring something new. Among the objects that helped IKEA to get rid of the label of a cheap producer that is not concerned much about design and quality and in the course of time entered encyclopedias of modern design, are today the famous Vallo Watering Can by Monika Mulder or the Sofa Bed by Thomas Sandell from 1999. Products purchased at IKEA will help you furnish your apartment to the latest detail. The offer of furniture and accessories is indeed wide, from the cheapest to luxury products. IKEA also offers consultancy, transport and various services connected with home furnishings, a children’s corner, a Swedish specialties shop and a restaurant with a wide selection of meals for reasonable prices.

IKEA was founded in Sweden in 1943 and ever since has managed to rule the world and open its stores in 39 countries, which is evidence of its extraordinary popularity and quality of offered services. The first IKEA store in the Czech Republic opened in 1991 (in the DBK shopping center). Currently, there are four stores in the Czech Republic, two of which are in Prague.

The basic philosophy of IKEA is the sale of design furniture for low prices making it affordable for the general public. For this to be possible the customer has to assemble the purchased furniture at home. This is how the company aims to save money on assembling the individual pieces of furniture, as well as on transport, since it is not so demanding to transport disassembled furniture, which reflects positively in the final price of the product.